If you wouldn’t pay full price for a car or a house, why do you think you need to pay full price for college? While many colleges may not want to let you in on this little secret, their price is often negotiable. If you’ve been offered a scholarship by a college, that offer is a good sign that they really want you to enroll. Use this insight to your advantage, and try to negotiate an increase in your scholarship offer. How, though, should you approach this negotiation? Find out from former Boston University and Tufts University financial aid officer, Shannon Vasconcelos, in her new article on scholarship negotiation on the Edmit blog.